Determines Canadian Families are Ready to Set Sail Determines Canadian Families are Ready to Set Sail

Last Updated on June 22, 2020 by Amanda Stancati

According to a travel survey conducted by and Ipsos Reid, 53% of Canadian parents say cruising is an ideal family vacation. Despite this, only a quarter of moms and dads have actually taken a cruise in the past.

“I was not surprised at the level of interest in family cruising,” says president, Richard Vanderlubbe, who claims much of the advance travel bookings for the later summer and fall are cruises for families. “In the past, Canadians rarely thought of cruising when it came to family vacations, but that is changing. Multi-generational cruising – cruising for the entire family, coming from many different parts of the country – is very popular.”

Other key findings in the travel survey include:

  • 13% of 13-15 year olds and 12% of 16-19 year olds chose cruising as an ideal vacation
  • 39% of moms and 30% of dads would let their kids venture off on their own on a cruise ship at ages 9 to 12 while 54% are comfortable using a babysitting service for an evening

Additional results from the and Ipsos Reid survey can be found at:

For more information, please contact:

Pam DeHaan
Manager Marketing & Specialty Products
905-570-9999 x 7380

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